[KS] Powerful website blocking spam
adam_eve at henny-savenije.pe.kr
Wed Aug 21 20:06:33 EDT 2002
Powerful Web site blocking spam The Fair Trade Commission, the
country's top trade watchdog, said yesterday it will launch the country's
first spam blocking Web site, aimed at helping individual users fight the
nuisance of flooding junk mails.
The FTC said the spam blocking site Nospam (www. nospam.go.kr, or
www.antispam.go.kr) starts formal operations today.
Once individual users register with the anti-spam Web site, offering their
telephone numbers and e-mail addresses, all the spam mail messages will be
blocked from reaching the mail accounts in question.
Although other countries are keen to control the influx of unsolicited
commercial mail, the Korean government's latest step is widely viewed as
unprecedented in its nature.
According to the FTC, online marketers must not send any e-mail
advertisement messages or mobile short messages to those who are listed in
the Nospam Web site.
Government regulators said individuals who list their e-mail and telephone
information for the anti-spam site are virtually expressing their legally
binding intention not to receive any spam mail.
Online marketers, in other words, are expected to face tough penalties if
they send spam mail to those who registered with the spam blocking Web
site. Not only e-mail, but also telephone calls for the purpose of selling
items to random recipients and SMS (short messaging service) transmissions
The FTC said those who receive any unwanted e-mail messages after
registering with the Nospam site can seek damages against violators. And
those who ignore the rules will be subjected to heavy penalties, a business
suspension of less than one year or other formal punishments.
The FTC said the telephone numbers listed on the Nospam Web site will be
forwarded to all e-commerce and telemarketing firms Oct. 1. But online
marketing firms cannot check the full list of those who intend not to
receive spam mail. Instead, they can compare their customer e-mail (or
spam) list with the database of the Nospam site, which will be fully encrypted.
The FTC sources said it is considering making it obligatory for all the
companies to check the database before sending any spam mail in order to
block some small companies from continuing to send unsolicited commercial
mail to users.
The FTC's drastic measure, meanwhile, is likely to overlap with the spam
crackdown by the Ministry of Information and Communication. Last month, the
information ministry slapped fines of 4-5 million won on six companies for
sending unsolicited mail messages to users.
In early July, the information ministry revised the details of the related
law, forcing marketing companies to identify the content of the spam mail
in the header as an "advertisement" so that users can filter them out
easily. The ministry is now focusing on those who bypass the rules by
adjusting the "advertisement" marker slightly on purpose or ignore
recipient's explicit rejection.
(insight at koreaherald.co.kr)
By Yang Sung-jin Staff reporter
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